Presentation

Hong Kong Visa & Immigration Topics

Musing

Hong Kong Visa Geeza – My Story in 10 Parts – 10 – The Next Few Years

December 19th, 2015

Posted by / in Musing / 1 response

 In the connection economy, to show you are authentic, transparent and vulnerable you need everyone to know your story. So here’s mine (in ten parts!) finishing with … In this last session, part 10, I talk about what Martyn and I have planned for the next few years – including a trick or 2 up […]

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Musing

Visa Geeza Speaks… On Content Marketing in Hong Kong… What Metrics Should You Care About?

December 17th, 2015

Posted by / in Musing, Visa Geeza TV / 8 responses

I was recently invited to contribute to a Digimeet event to talk on ‘How to get more sales through content marketing in Hong Kong’. Next up, I explain what really counts in content marketing to know if it’s working or not – show me the money! More on Content Marketing in Hong Kong Setting the […]

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Musing

Visa Geeza Speaks… On Content Marketing in Hong Kong… How Often Should You Publish?

December 15th, 2015

Posted by / in Musing, Visa Geeza TV / 8 responses

I was recently invited to contribute to a Digimeet event to talk on ‘How to get more sales through content marketing in Hong Kong’. In this piece, I discuss the quality vs frequency conundrum when it comes to publishing your content and the hoary old chestnut of putting stuff out there that no one is […]

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Musing

Visa Geeza Speaks… On Content Marketing in Hong Kong… What Are Buyer Personas?

December 14th, 2015

Posted by / in Musing, Visa Geeza TV / 6 responses

I was recently invited to contribute to a Digimeet event to talk on ‘How to get more sales through content marketing in Hong Kong’. Next up, I discuss the notion of buyer personas and how we identified / understood ours to craft our distinct content propositions for both the individual and corporate immigration services markets […]

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Musing

Visa Geeza Speaks… On Content Marketing in Hong Kong… How Do You Make Money Through Content Marketing?

December 13th, 2015

Posted by / in Musing, Visa Geeza TV / 8 responses

I was recently invited to contribute to a Digimeet event to talk on ‘How to get more sales through content marketing in Hong Kong’. In this short piece, I discuss how making money from content marketing in Hong Kong is not what you might otherwise expect it to be from all the hooplah you hear […]

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Musing

Visa Geeza Speaks… On Content Marketing in Hong Kong… What is Content Marketing?

December 10th, 2015

Posted by / in Musing, Visa Geeza TV / 10 responses

I was recently invited to contribute to a Digimeet event to talk on ‘How to get more sales through content marketing in Hong Kong’. In this short piece, I discuss the practice of content marketing in Hong Kong as Martyn and I have defined and implemented this all the rage buzz word concept for our […]

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Musing

Visa Geeza Speaks… On Content Marketing in Hong Kong… Setting the Scene

December 6th, 2015

Posted by / in Musing, Visa Geeza TV / 11 responses

I was recently invited to contribute to a Digimeet event to talk on ‘How to get more sales through content marketing in Hong Kong’. In this short piece, I set out how Martyn and I embraced content marketing in Hong Kong determining to build an internet service capability that helps people answer questions and solve […]

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Musing

Hong Kong Visa Geeza – My Story in 10 Parts – 9 – The Winning It Back Years

December 1st, 2015

Posted by / in Musing / 3 responses

 In the connection economy, to show you are authentic, transparent and vulnerable you need everyone to know your story. So here’s mine (in ten parts!) continuing with … In part 9, I talk about how Martyn and I were able to claw our way back from entrepreneurship oblivion once we understood how we would go […]

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Musing

Hong Kong Visa Geeza – My Story in 10 Parts – 8 – The Losing It All Years

November 11th, 2015

Posted by / in Musing / 4 responses

 In the connection economy, to show you are authentic, transparent and vulnerable you need everyone to know your story. So here’s mine (in ten parts!) continuing with … In part 8, I talk about the lessons I learned between 2000 and 2010 in what I have couched as the Losing It All Years. My Story […]

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Musing

Zero to One … In 4 Minutes

November 2nd, 2015

Posted by / in Musing / No responses

I often talk about building a monopoly. For us, in our small niche, I believe it to be an inevitability, just so long as we don’t mess up en route. This is why. And this is exactly what we are building at the Hong Kong Visa Centre. More Stuff You Will Find Interesting The Innovator’s […]

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